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Photography by Ana Paula Rolón

JP is a Senior Graphic Designer & Art Director based in Rio.


Working across branding, music, and cultural projects.

With over 15 years of experience in branding, developing visual identities and systems for institutional, cultural, and music industry projects. Throughout his career, he has collaborated with brands such as Itaú, Universal Music, and Globo, as well as artists including Milton Nascimento and Anitta.

His work sits at the intersection of design, culture, and visual storytelling, combining strategic thinking, strong craft, and aesthetic sensitivity. He has experience in creative leadership, art direction, and developing visual solutions across multiple channels and platforms.


Work Experience

Globo
Senior Graphic Designer & Art Director
2025 — Present

A-LAB Content Lovers
Head of Creative Craft
2022 — 2025

Ana Couto
Graphic Designer
2021 — 2022

Globo / Globosat
Graphic Designer
2019 — 2021

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Education

Centro Universitário da Cidade do Rio de Janeiro
Bachelor degree, Graphic Design
Rio de Janeiro, Brazil
2007—10

Istituto Europeo di Design
P
ostgraduate, Business Design
Rio de Janeiro, Brazil
2016 —17



Selected clients

Globo
Itaú
Universal Music
Som Livre
TIDAL
TIM
Rio de Janeiro City Hall
Fundição Progresso
Rio Bravo Investimentos



Awards

🥈 2021 PROMAX Latinoamérica Awards
Para Quem Doar
Silver

🏆 11th Brazilian Graphic Design Biennial
CAPSad
Published



Features

Computer Arts Magazine #92
Criacura




Contact

WhatsApp
Behance
LinkedIn
Instagram

Mail me

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